Frequently asked questions
Appvestor’s Services
How does Appvestor grow my app?
Appvestor runs User Acquisition campaigns to grow your app’s user base.
What is User Acquisition?
User Acquisition (UA) is the process of gaining new users for an app through various marketing methods – primarily advertising campaigns.
How do I follow the progress of Appvestor’s UA campaigns?
Log in to my.appvestor.com and follow the progress of our UA campaigns. You can see how much we have spent and track earnings from your different revenue streams, from campaigns and organic users.
Can Appvestor help me with my store listing?
Yes we can. Our ASO team can offer store listing support and advice to help improve your Google Play conversion rate, thereby leading to better results from our UA campaigns. Premium partners can receive additional help through the creation of graphical assets (icons, screenshots, etc.) keyword optimization of store listing text, and also the management of Store Listing Experiments on Google Play.
The Appvestor SDK
Does the Appvestor SDK change my app in any way?
No, the Appvestor SDK enables us to track how many users we have acquired for your app through UA campaigns, and how much revenue those users are generating. It is purely needed to provide analytics and makes no changes to the functionality or appearance of your app.
Does the Appvestor SDK add any new permissions that I need to declare on the Google Play Console?
No. The Appvestor SDK requires no additional permissions from the user that need to be added to your app.
Do I need to make any adjustments to my privacy policy for the inclusion of the Appvestor SDK?
Yes. A link to the Appvestor Privacy Policy needs to be added to your own privacy policy. Our team will provide you with all the information required.
App Compatibiility
What type of apps does Appvestor support
We currently support Android apps built in Java/Kotlin/Flutter.
What Android version do you support?
We currently support all available versions of Android up to Android 14.
Finances
How much does it cost me to use Appvestor’s services?
There is no charge to use Appvestors services. We fund, set up, run, and manage the UA campaigns on your behalf.
Does the Appvestor SDK add any new permissions that I need to declare on the Google Play Console?
No. The Appvestor SDK requires no additional permissions from the user that need to be added to your app.
Do I pay Appvestor back for the money they spend on UA campaigns for my app?
No, we cover the costs to fund the UA campaigns and simply share the revenue with you from the users that we acquire for your app.
Does Appvestor take a share of my business or any kind of equity?
No, we do not take any equity from your business. Our revenue share model means that we only take a share of the revenue generated by users we acquire for your app.
Does Appvestor take a share of any revenue generated by organic installs while they are running UA campaigns for my app?
Appvestor only takes a share of the revenue generated by users acquired through UA campaigns. We do not touch any revenue generated from users who install your app organically.
How does Appvestor track which revenue is organic and which is campaign generated?
The Appvestor SDK tracks exactly how much revenue is generated by users acquired through UA campaigns and attributes this revenue to individual campaign IDs. This means that you keep 100% of all additional revenue generated organically.
What happens to the revenue I get from my existing user base?
100% of all revenue generated by your existing user base continues to go to you.